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Wednesday, August 22, 2018

Old Mutual rebrands, readies for growth - The Nation Online

Old Mutual rebrands, readies for growth - The Nation Online: Old Mutual rebrands, readies for growth Staff Writer August 21, 2018 0 Comments Old Mutual Limited has unveiled a new brand identity to reflect its fresh customer-led approach and stronger focus on Africa. In a statement yesterday quoting chief marketing officer Vuyo Lee, the company, which had its primary listing on Johannesburg Stock Exchange (JSE) in June this year, said the new visual personality draws on the optimism, vibrancy and seize-the-day spirit of the continent, reinforcing the message of ‘Made in Africa for Africans’

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